Every serious sales data product is built on the same assumption: that a business is a
company with a website, a LinkedIn page, a funding round and an org chart. That
assumption holds for a few million companies and fails for the hundreds of millions of
businesses that are a shop, a clinic, a workshop or a van.
A plumber in Manchester has no LinkedIn presence worth the name. A bakery in Porto has
no CRM. Neither will ever appear in a database built by scraping professional
networks — and both buy software, insurance, equipment, marketing and accounting every
year. They are the largest under-served market in B2B, and they are almost
entirely absent from the tools people use to sell.
What they do have is a map listing. Google, Apple and Bing have each spent a decade
building the most complete census of physical commerce that has ever existed — and none
of them will hand you a spreadsheet. So we built the index that will.
FindAndClose started because of a specific, boring frustration: pulling a list of local
businesses meant either paying an agency four figures for a one-off file that was stale
on arrival, or writing a scraper and then maintaining it forever. Both are bad answers to
a question that gets asked every week.